Managing director Henry Hurt, the founder's grandson, said: "The square shawl does not seem to have been fashionable in recent years but it is coming back into fashion because of its versatility.
Brass is set to be the in shade this winter according to Barneys in New York, one of the stores selling GH Hurt and Son's creations.
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Chilwell factory has celebrity appeal
The Queen purchased lace knit baby shawls from Harrods for a newborn Prince Charles. Since then Prince William and former Prime Minister Tony Blair's son Leo have worn them. So have the offspring of Geri Halliwell, Jerry Hall, Anneka Rice and Jamie Oliver.
brass coloured shawl.
And if anyone can start a trend, Kate Middleton can. When she was pictured wearing a 40 Omega Seamaster 120m Quartz
Celebrity customers include Dannii Minogue seen wearing one of the company's purple haze Spanish tassled mohair triangles while The OC actress Rachel Bilson was spotted in a Omega Speedmaster Professional Lume
Star buys tend to be spotted by staff flicking through the pages of Hello, Vogue and In Style magazines.
The company specialises in baby shawls and, for ladies, lace knit shawls, scarves, wraps, stoles, shrugs and cardigans in cashmere, wool, mohair and cotton in the exquisite style of Shetland and Orenburg, Omega Seamaster Orange Leather Strap in Russia.
black and white retro tunic dress from Topshop, it became a sell out.
"Older ladies tend to go for stoles because they think a shawl is too granny like but the youngsters love them."
The company supplies ladieswear to Sir Paul Smith and certain items are available from Nottingham Lace Centre.
have been brought up to date and the company has recently re introduced an 80 year old design on its modern knitting machines. "When we get buyers from Japan they are impressed by our heritage and modern image," said Mr Hurt.
Purples, plums and blues are also going to be popular this winter.
The family run business Mr Hurt's daughter Gillian is a director is steeped in tradition. It is one of the last framework knitting companies in Notts. But the company remains in tune with the fast changing world of enterprise, last year winning the Special Award for Innovation at the Nottingham Creative Business Awards.
GH Hurt and Son's baby shawls are sold by Harrods and top stores in Australia, Japan and France.
So the news that Prince William's girlfriend had been spotted on television wearing one of the company's ballet wraps could be good for the 19 staff at the factory, in High Road.
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